Staying in Touch with International Customers: Quickie Survey Results, July 2020, published by PMMI – The Association for Packaging and Processing Technologies, examines how member companies maintained sales, service and market development with international customers during pandemic-related travel restrictions. Drawing on a July 2020 member survey across revenue cohorts, the analysis indicates three focus areas—communication and remote-service adoption, including email, phone and video conferencing; agent and local-resource strategies such as distributors and regional service technicians; and sales and marketing adjustments to pursue new business. Comparative charts highlight patterns by company size and mitigation tactics, and emerging findings generally show greater reliance on virtual tools and local partners. The report reveals where companies are prioritizing investments to strengthen international customer resilience.
Published by PMMI Media Group in July 2020. Based on a 123-respondent quick survey of packaging-industry companies (multiple-choice and open-ended responses) collected in July 2020.
